Former EastEnders star Jacqueline Jossa is set to collaborate with a major fashion retailer off the back of being crowned Queen of the Jungle in the most recent series of I'm a Celebrity... Get Me Out of Here!.
According to reports, Jacqueline has signed a six-figure deal with In The Style, an online clothing brand that has previously worked with reality stars such as Emily Atack, Charlotte Crosby and Billie Faiers.
The deal will see Jossa become the new face of the brand, as well as launch her own clothing collections.
Related: I'm a Celebrity winner Jacqueline Jossa shares EastEnders throwback behind-the-scenes snap
Talking about her first collection – which is set to launch in February – the 27-year-old explained that she's "so excited" to be working with the company as she's "shopped with them for years".
"They represent everything I believe in," she continued (via The Daily Star). "With my collection, I want to make ladies feel confident and strong, classy and sexy all at the same time. There really will be something for all of us and I can't wait to show everyone what we've been working on."
According to the publication, the range will feature a wide variety of items, including loungewear, going out gear and daytime essentials, while Jossa has added that her collection will be comfortable and affordable too.
"I'm really excited to be working with the whole ITS team to create a collection for us REAL girls," she wrote on her Instagram page.
Related: I'm a Celeb winner Jacqueline Jossa reflects on being trolled when she joined EastEnders
"I'm creating a range that has everything from casual pieces that I can just lounge with the kids in, to lovely dresses that actually FIT and cover everything they need to AND it's going to be affordable for us working mums!"
Adam Frisby, CEO of In The Style, added: "I'm really pleased to unveil Jacqueline as our new In The Style ambassador. Jac inspired us all in the jungle and is a fantastic role model to women.
"She's honest, relatable and everything my brand stands for. This feels like a very natural partnership as Jac has always been a huge fan of In The Style, so to now be teaming up to create a collection for our audiences is something I'm really excited about."
I'm a Celebrity aired on ITV and its aftershow I'm a Celebrity: Extra Camp aired on ITV2.
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